THE GROUP
and its structure
Good Game Group is the leading business esports group in Spain. It has three business verticals in which we find the most important projects in the industry. The group is born with the ambition to strengthen its leadership position in the esports ecosystem in Spain and the next expansion to different territories.
GG ESPORTS is the oldest running vertical, where we find the two most historic clubs in the ecosystem in Spain. Giants Gaming has been the benchmark esports club in our country since its foundation and has unprecedented market coverage, where its position as the absolute leader in the most important title, League of Legends, stands out. On the other hand, x6tence is the most important Counter Strike club, the shooter par excellence, and completes the proposal aimed for a +18 target.
GG MEDIA is our content generation vertical. On one hand we own 2 distribution projects: Esportmaniacos and BCN Fighters. The first is the most transcendent media channel in the sector and has its own news website and the most complete content grid in the ecosystem, while the second is the umbrella on which 100% of the fighting community rests; a very specific community that requires its own language. The division is completed with GGM STUDIOS, which allows us to create content for partners who broadcast on their own channels, such as MÁS QUE LOL and its broadcast on the Esports Vodafone Twitch channel.
Our business generation structure is completed with our vertical of design, production and marketing of gaming hardware and peripherals. Thanks to more than 15 years of experience of our work team in the industry, we can complete the obvious flow of synergies that are produced thanks to the two previous verticals.
THE GROUP
and its structure
Good Game Group is the leading business esports group in Spain. It has three business verticals in which we find the most important projects in the industry. The group is born with the ambition to strengthen its leadership position in the esports ecosystem in Spain and the next expansion to different territories.
GG ESPORTS is the oldest running vertical, where we find the two most historic clubs in the ecosystem in Spain. Giants Gaming has been the benchmark esports club in our country since its foundation and has unprecedented market coverage, where its position as the absolute leader in the most important title, League of Legends, stands out. On the other hand, x6tence is the most important Counter Strike club, the shooter par excellence, and completes the proposal aimed for a +18 target.
GG MEDIA is our content generation vertical. On one hand we own 2 distribution projects: Esportmaniacos and BCN Fighters. The first is the most transcendent media channel in the sector and has its own news website and the most complete content grid in the ecosystem, while the second is the umbrella on which 100% of the fighting community rests; a very specific community that requires its own language. The division is completed with GGM STUDIOS, which allows us to create content for partners who broadcast on their own channels, such as MÁS QUE LOL and its broadcast on the Esports Vodafone Twitch channel.
Our business generation structure is completed with our vertical of design, production and marketing of gaming hardware and peripherals. Thanks to more than 15 years of experience of our work team in the industry, we can complete the obvious flow of synergies that are produced thanks to the two previous verticals.
GG ESPORTS
GIANTS
GLOBAL BRAND | ALL AUDIENCES
The esports reference in Spain. The largest and most successful club in the country, that also has the greatest diversification of verticals. It is the group’s global brand.
X6TENCE
MARCA +18 | CS:GO FOCUSED
It is the rebel brand of the ecosystem. It has the most dedicated fan base. More than 15 years positioned as the great Counter Strike club.
THE AMAZING NUMBERS OF GG ESPORTS
OF ACCUMULATED
FOLLOWERS
OF DIRECT MONTHLY IMPACTS
MOST VIEWED CLUB OF SLO LOL IN SPAIN
ANNUAL HOURS OF OFFICIAL LIVE BROADCASTING
THE MOST LAURISHED GROUP IN THE HISTORY OF SPAIN
x15 Spain Championships
COD, CS:GO, CR & LOL
x2 Spain Cup
League of Legends
x2 Gamegune
CS:GO
x3 ESL Masters
CS:GO & LOL
Samsung European Championship
CS:GO
x2 World Championships
FIFA
THE ONLY SOLUTION WITH GUARANTEED COVERAGE
Good Game Group is present in the 15 most important games in the ecosystem, making us absolute leaders in coverage of our target.
GG MEDIA

This business vertical allows us to take advantage of our know-how in content production to generate audiovisual products for third parties to broadcast them on their channels.
Example: we produce MÁS QUE LOL for Esports Vodafone.

It is the most influential information and entertainment channel in the esports ecosystem. Its main channels are Twitch and its website.
In 2021 it will have a 14-hour daily broadcast grid. The website will have more than 20 daily publications.

BCN Fighters is the great unifier of the fighting community in Spain.
The brand manages its own content channel on Twitch and has a physical location in Barcelona where tournaments and events are organized every week.
GG PRODUCT
WE ARE MANUFACTURERS. WE CREATE A PRODUCT FOR OUR TARGET FROM WITHIN.
KNOWING THEM BETTER THAN ANYONE.
The group has more than 15 years of experience producing and distributing gaming hardware.
This allows us to complete our commercial proposals with personalized products for our partners, being able to materialize the generated feeling of belonging.



AN AMAZING FUTURE
OUR WORK HAS LEADED US TO EXPLORE THE LIMITS OF A SECTOR THAT IS CHANGING THE WAY OF ENTERTAINMENT OF AN ENTIRE GENERATION.
FOR OTHERS THIS WOULD ALREADY BE A SUCCESS. FOR US? THE BEGINNING OF OUR SHOW.
MILESTONES
THE GROUP EVOLUTION

2008
GIANTS GAMING IS CREATED

2012
NEW OWNERSHIP. WE PROFESSIONALIZE

2019
GG, OUR OWN PERIPHERAL BRAND, IS BORN.

2019
LOLITO JOINS THE PROJECT
+6,5 M OF FOLLOWERS ON YOUTUBE

2019
GREAT COMMITMENT TO THE INTEGRATION OF WOMEN IN ESPORTS.

2020 / MARCH
WE CLOSE THE LARGEST FINANCING ROUND IN THE HISTORY OF ESPORTS IN SPAIN

2020 / JUNE
GIANTS ESPORTS ACQUIRES X6TENCE AND BCN FIGHTERS

2020 / SEPTEMBER
GIANTS ESPORTS ACQUIRES ESPORTMANIACOS

2020 / SEPTEMBER
OUR FUTURE IS EXCITING, GOOD GAME GROUP IS BORN.

2021 / MAY
WE PRESENT OUR REBRANDING FOR GIANTS GAMING
WE ARE COMPETITION. WE ARE ENTERTAINMENT.
WE ARE GOOD GAME GROUP
We are much more than an esports club. We are much more than media. Good Game Group puts the user at the center of our value proposition. This allows us to accompany him from his first amateur tournaments at Giants Arena to turning him into a fan of the ecosystem.
The esports phenomenon goes far beyond the competition of a particular game; with the birth of Good Game Group, our project is consolidated to continue holding the position we conquer over 10 years ago: the leadership of the sector.
You sign up?
WE ARE
DIRECTIVE STAFF

JOSE DÍAZ
CEO // CO-OWNER

VIRGINIA CALVO
IIRR // CO-OWNER

MAR AGUADO
Directora de RRHH

ADRIÁN GÓMEZ
CMO + DIGITAL STRATEGY

DAVID ALONSO
HEAD OF GAMING
INVESTORS

GABRIEL SAENZ DE BURUAGA
Chief Executive Officer (CEO)
at Wink TTD S.L

ALEJANDRO BELTRÁN DE MIGUEL
Senior Partner of McKinsey & Co

LUIS FERRANDIZ
Lecturer del IESE & Senior Digital Advisor

MANUEL FERNÁNDEZ “LOLITO”
Youtuber & Influencer

SOFÍA SÁNCHEZ
CEO GRUPO SÁNCHEZ CÓZAR